When it came to designing the Klindworth Roofing website, we made a deliberate shift from the more conventional approach to roofing websites. It was very important to them and us to match the unique brand identity with a design that embraced the feel of a boutique firm. The website was designed to take visitors through an experience using glossy photography that showcases the craftsmanship and detail of Klindworth Roofing’s projects. To complement the visual storytelling, punchy and bold headings were strategically placed to capture the user’s attention and convey the company’s messaging, enhanced with tactile scrolling and movement for an interactive journey through the pages.
For a brochure site rich in glossy content like Klindworth Roofing’s, WordPress was the natural choice from the outset. Its flexibility and user-friendly content management system make it ideally suited for managing a detailed portfolio of Klindworth’s roofing projects alongside a library of informative articles that not only aid the website in search engines but also help educate and engage the site’s visitors in subjects that need answering. By leveraging WordPress, Klindworth Roofing’s site combines aesthetic appeal with practical functionality, offering a blend of information, user experience, and conversion potential.
“An absolutely exceptional company. We are a company based out of the USA and couldn't pin point a brand identity. Hiring Fhoke was one of the best business decisions we have made. The whole team is professional and efficient. They respond quickly to emails and work with you on all levels.”
With a stand-out brand recognised regionally, Klindworth Roofing stands out in a competitive local market and has since been awarded for its work. The new website backs up everything they do, from promoting the brand online to showcasing the company’s exceptional work. The entire project has been one of Fhoke’s most successful stories where the client trusted us throughout to deliver on our original promise.