Paris Tile’s speciality lies in creating tiles that are not only of exceptional quality but also ooze style and uniqueness. Each tile is a piece of art, reflecting a deep devotion to craftsmanship blended with modern aesthetics.
Fhoke embarked on a journey with Paris Tile to design a new brand identity that echoes its core values and heritage. Understanding the significance of the Eiffel Tower in Parisian culture and its global appeal, Fhoke ingeniously integrated its footprint into a tile to create a recognisable logo icon. The new identity for Paris Tile isn’t just a logo; it helps to tell a story connecting the rich history of Paris with contemporary tile design.
The Paris Tile Woocommerce site design blends tradition with modernity. It is fresh, modern, and uncluttered, reflecting the company’s high-quality products.
Fhoke took an extra step in storytelling by taking photography and video content shot on location at the Paris Tile factory. This visual narrative of the shoot allows customers to witness the exact process of tile manufacturing, adding a human touch and depth to the brand. The imagery and videos aren’t just decorative elements but integral to the brand’s story, showcasing each tile’s unique journey from conception to completion.
As a WordPress agency with over 16 years of experience, we instantly knew from Paris Tile’s technical requirements that WooCommerce would be the best platform for developing their new eCommerce store. Built on WooCommerce, the site offers a seamless and intuitive shopping experience. We also integrated a third-party CRM system specialising in the tile industry, which was a strategic move, enabling the effortless management of a vast product database. This integration was more than a functional necessity; it brought to life the rich array of tiles syncing vivid imagery, detailed descriptions, and orders. We also baked in a tile calculation feature for each product, which was a thoughtful addition, guiding customers in purchasing the correct number of tiles based on square footage, enhancing a user’s experience and satisfaction.
“Fhoke proved to be a top-notch web design agency, from our first meeting, to our final adjustment requests. We are thrilled with the end result, and could not recommend Fhoke more! A massive thanks to the whole team!”
The culmination of a strong brand, packaging design, and Woocommerce store development has resulted in a striking online presence for Paris Tile. The new website doesn’t just showcase products; it narrates the Paris Tile story, engaging customers with its authentic artisan tiles. The Paris Tile site has been a huge success, where aesthetics, functionality, and storytelling blend to create an unforgettable brand experience.